Will COVID impact holiday turkey demand?
There’s some apprehension among turkey growers that smaller family gatherings based on coronavirus concerns will hurt demand during the holidays.
Minnesota Turkey Growers Association executive director Sarah Anderson says risk is a part of production agriculture.
“Like going to the casino everyday, you’re placing a gamble with the weather and the markets and everything else. That being said though, I think being the situation that it is, people look at Thanksgiving as the one opportunity to spend that time with their family.”
She tells Brownfield growers she talks to are optimistic about the holiday season.
“And certainly right now it seems like things are clicking in the right direction, but we’re cautious about that too.”
Anderson says there does seem to be more interest in smaller birds because of the expectation of fewer people at gatherings.